blockchain association, Blockchains, Uncategorized

Rapid Crypto Ascend in Latin America: Brazil, Argentina, Mexico Insights

While traveling throughout South America, I have noticed merchants advertising the acceptance of crypto (Bitcoin) as payment. Rather than cite anecdotal evidence, I’ll share the findings of an authoritative study, titled Blockchain LATAM Report, Key Ecosystem and Regulatory Updates in Latin America, by Patrick O’Neil, Sherlock Communications, Managing Partner. I’ll start with a macro-overview of the report and conclude by highlighting the two countries, Argentina, Brazil, and Mexico.

ARGENTINA
Less than 2% of Argentine citizens owned crypto as of 2023; hence, it’s a small percentage. However, the numbers are growing quickly and doing so despite the previous government’s efforts to make it difficult. Under the new president Milei, who is crypto friendly, crypto is poised to accelerate sharply. Two additional points. First, Binance the world’s largest crypto exchange, recently became the principle sponsor of the Argentina professional soccer/futbol league; thus, marketing is only beginning. Second, Argentina is among the world leaders in paying workers in crypto, specifically stable coins.

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